Our family was selected to participate in an Arbitron radio survey. The poll lasted a week and consisted of simply recording when and what we listened to (individually) on the radio. We were selected by a random dialer as part of a nationwide survey. The results will be used to rank radio stations which no doubt will drive advertising campaigns and rates - although probably not on listener supported stations such as WRCM.
Maybe I'm just naturally suspicious or have let myself be influenced by national news reports on voting scandals (such as the fraud occuring in Minnesota with Al Franken since November). However in this case, I'm trusting Arbitron to administer the results fairly and then represent my preferences as part of the bigger picture.
A capitalistic free market should be driven by consumer demand. Government intervention to "balance" something the market won't support (such as with the politically driven so called Fairness Doctrine) has never proven to be sustainable. Thats why buying locally in your community and "voting" with your dollars is the best way to support the economy where you live.
Indirectly, thats what we did by participating in the Arbitron survey. It seems like a fair vote.
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